Frequently Answered Questions

• Does this cost me anything to use?
• How can I change my ad and my URL destination?
• How do I set up an ad?
• What is Display URL and what is Destination URL?
• Why does my ad state the it “Requires Revision”? What must I change?
• How do I access the statistics of my ad?
• How do I add money to my account?
• How do I change my ad copy?
• How do I delete an ad?
• How do I stop or pause my ads?
• How soon are my ads placed on the network?
• How will I be charged for my advertising?
• I click on View Bids and nothing happens. Why can’t I View Bids?

• Does this cost me anything to use?

Opening account with us is free. But PokAd is a Cost-per-Click advertising system in that you would pay for each lead sent to your web site. The minimum amount required to fund your account for the first time is only $10.00. Each subsequent deposit into yuor account must be at least $10.00.
There is no monthly minimum to use PokAd.

• How can I change my ad and my URL destination?

To change your URL, you will need to log into your account and edit your advertisement. This will take you through the process of editing your advertisement information.

• How do I set up an ad?

The PokAd account set up is divided to five sections:
a. Naming the Campaign: This is an identifier that is used only through administration. This name is show in your campaign list when you first log in. As you create more campaigns, you can name them differently to easily identify them.
b. Ad Creation: The Ad Creation area contains all the information regarding your advertisement. The fields are as follows:
Headline - This is the first part of your ad.
Description - The body of your advertisement.
URL to display - The URL to display is the domain name of your site, NOT the page you are advertising.
URL to link to - This is the URL that the visitor will see when they click on your ad. This is provided to allow you to use click-tracking utilities.
Channel Selection - This controls what advertising channels your ad will be delivered. You may select as many relevant categories as you see fit.
Target Countries - This area determines what countries your ad will be seen.
Keyword Selection and Search Phrases - Enter as many keywords and phrases that relate to your advertisement. On select partner sites, ads are served based on search results and specific page content. This segment is optional and not required.
c. Proof your Advertising: Be sure everything is spelled correctly. If you submit an ad that contains errors or does not follow our Advertiser Guidelines, your ad will be paused for review.
d. Set Your Budgets: This area has two fields, a Daily Budget, and a Cost-per-Click.
Cost per Click - This is the cost per click you are going to spend.
Daily Budget - This is the maximum amount that will be applied per day to this campaign.
e. Activate Campaign: You can activate your campaign immediately, or start it later.

• What is Display URL and what is Destination URL?

The Display URL is shown on some advertising creatives. This IS NOT the URL that someone will go to when they click on your advertisement.
The Destination URL is the URL the person will go to when they click on your advertisement. For an effective campaign, sometimes it is better to link directly to the product or service featured than to let your visitor hunt for it within your site. You can also use this area for a Tracking URL.

• Why does my ad state the it “Requires Revision”? What must I change?

All advertisements that are paused for “Requires Revision” are sent an email message with reason(s).
Please refer to the email message you received from us regarding this advertisement.
If you did not receive this message, please check your email address in the Profile area.

• How do I access the statistics of my ad?

Statistics for your advertising is available when you are logged into your PokAd account.
Once logged in, you are show a summary of all ads in the system. You can view specific reports by clicking on the View Reports link for each ad.

• How do I add money to my account?

You can begin or renew a campaign immediately by adding funds to your account:
a. Click the Account Management
b. Click on Make Payment
c. Select your Payment Method and Amount
d. Enter Payment Information
e. Click Process Order

• How do I change my ad copy?

From the Account Summary area, you can click on Edit for the corresponding campaign you wish to modify.

• How do I delete an ad?

Ads cannot be deleted from your account due to the fact that it stores historical data. You can, however, close the ad.
Closing an ad is the same thing ad deleting with the exception that it is not removed from the system. When you log into your account, closed ads are hidden. You can view these by clicking on the Show / Hide Closed button.

• How do I stop or pause my ads?

If you need to pause your campaign, you can do so clicking on the Pause link on your Campaign Summary page.

• How soon are my ads placed on the network?

Advertisements are placed on the network immediately.

• How will I be charged for my advertising?

You will be required to post a payment to your account before your campaigns will be shown on the network. This payment is referred to as a deposit into your PokAd account.
Your advertisements will run until the deposit amount is exhausted from clicks to your site. When you have exhausted your deposit, you may make another deposit to resume your advertising efforts.
Deposits can be made at any time.
Deposits are posted to your account immediately.

• I click on View Bids and nothing happens. Why can’t I View Bids?

The View Bids and Keyword Suggestions opens a separate window. If you have a Pop-up advertisement blocker, it may be stopping this window from appearing.
Turn of any pop-up stoppers to View Bids or use the Keyword Suggestions.